eWAS

Digital marketing solution to get to know your customers better

Make the most of your WiFi service

eWAS allows you to get the most out of your WiFi public Internet access service. An effective solution that optimizes user management as well as supporting specific functionalities for digital marketing. Valid for municipal networks within the framework of the European project Wifi4EU.

Being compatible with any manufacturer’s WiFi technology, eWAS integrates with any access point, allowing you to obtain valuable information about your customers, facilitating their analysis and making your communication with them more effective.

Compatible with any manufacturer's WiFi technology. Valid for municipal networks within the framework of Wifi4EU.

Thinking about your organization and your customers

eWAS has a simple and intuitive interface that allows you to centralize and simplify the creation and management of user accounts, without the need for technical knowledge.

User registration is speeded up thanks to the self-registration option, which eWAS shows when making the first attempt at surfing the Internet.

eWas offers you the following functionalities...

Direct Marketing
- Compilation of real data of your clients.
- Personalization of the self-registration page and welcome portal, according to the communication strategy of your organization.
- Custom design of indicators for data collection processes in user studies.
WiFi Analitycs
- Ability to analyze data taken in real time or historical.
- Dashboard that brings together graphs, indicator tables and heat maps.
- Contribution of valuable data in customer-oriented marketing strategies.
Direct communication with your customers
- Establishment of a direct communication channel with your customers via mobile phone, providing information adapted to your needs and preferences.
Dynamization of social networks
- Optimize your presence and interaction with your clients in social networks.
- Provide personalized attention and get recommendations of your products.

Keys Advantages Technical characteristics

Keys

Provision of the service under the conditions of availability, security and legality in force: Definition of the contents that can be accessed on the Internet, under what conditions and registration of the activity of users.

Customer loyalty: by sending promotions and direct discounts to your device.

Behavior patterns: customer learning and knowledge (number, what areas they visit, how long, etc.).

Prescription: visitors interact with their contacts on social networks and function as prescribers of our company’s services and products. It dynamizes the presence in social networks, getting more “I like”, “Followers”, “Publications”, etc.

Promotes the download of mobile applications (apps) associated with the service provider: links to Google Play, Apple Store and other app stores can be included in the welcome portal.

Advantages

Compatible with available WiFi infrastructure.
Bring the Internet closer to your customers as a service of added value and loyalty.
Integration with the most widespread social networks: Facebook, Twitter, Google+, LinkedIn…
Definition of wireless network usage plans: unlimited or limited by time, download/upload volume, expiration date, etc.
Possibility to charge the client for the use.
Easy to use and configure.
Management of secure and independent access to the corporate network.
Compliance with the legal conditions established for public access to the Internet.
Generation of reports and export of data in multiple formats.

Technical characteristics

Integrates with any manufacturer’s WiFi technology.

It is supplied in VMWARE Virtual Appliance format for deployment on a server with the following minimum characteristics (to be revised according to the final scope of the project):

VMware ESXi v4.0.0 or compatible.
8 GB RAM.
100 GB hard drive.
1 NIC Ethernet 10/100.

Customer loyalty: by sending promotions and direct discounts to your device.

Behavior patterns: customer learning and knowledge (number, what areas they visit, how long, etc.).

Promotes the download of mobile applications (apps) associated with the service provider: links to Google Play, Apple Store and other app stores can be included in the welcome portal.

Compatible with available WiFi infrastructure.
Bring the Internet closer to your customers as a service of added value and loyalty.
Integration with the most widespread social networks: Facebook, Twitter, Google+, LinkedIn…
Definition of wireless network usage plans: unlimited or limited by time, download/upload volume, expiration date, etc.
Possibility to charge the client for the use.
Easy to use and configure.
Management of secure and independent access to the corporate network.
Compliance with the legal conditions established for public access to the Internet.
Generation of reports and export of data in multiple formats.

Integrates with any manufacturer’s WiFi technology.

It is supplied in VMWARE Virtual Appliance format for deployment on a server with the following minimum characteristics (to be revised according to the final scope of the project):

VMware ESXi v4.0.0 or compatible.
8 GB RAM.
100 GB hard drive.
1 NIC Ethernet 10/100.

Download file (PDF - Spanish) View presentation

Related Services

IT Infrastructures
We are experts in the deployment of IT infrastructures: communications, systems/storage, network security, networking, data protection and mobile security.
More about this service